Question
Drafting a direct mail for a one-off donation to Reuma Netherlands.
Target
From 31 March 2023, there will be an alternative to the acceptance giro; My One-time Gift, an industry initiative. The aim of this campaign is to recruit sponsors through My Single Gift.
Approach
The DM Bureau has created a beautiful mailing for Reuma Netherlands that can be sent out immediately. It calls for action and makes it easy for the recipient to sponsor via My One-Time Gift.
About the project
Direct mail with impact: My one-off gift
With a personal trigger on the envelope and a powerful call to action, this mailing urges recipients to sponsor. The message “Your donation will help stop the advance of osteoarthritis!” addresses the reader directly. A clear form is enclosed in the envelope that makes it easy to make the one-off donation. This campaign yielded wonderful results and raised a significant amount for Reuma Netherlands.
Ontdek de impact van direct mailing
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7-A, Oslohaven 7a
1448 KH Purmerend
Routebeschrijvings link
0299 469 400
info@hetdmbureau.nl
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